A company produces and distributes a family of soft drinks in a single country. It has developed and will introduce a new family of soft drinks for weight- and health-conscious individuals. There currently are no competitors with nationwide distribution for this category of soft drinks. Which of the following supply chain strategies would be most appropriate for the two product families?

• A.Produce both product families to forecast and push through the distribution system.
• B.Produce both product families only after receipt of a distributor order.
• C.Produce the current product family to forecast and the new product family to order.
• D.Produce the current product family to order and the new product family to forecast.

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For an item with high profit impact and low supply risk, what would be a likely procurement strategy to support the overall supply strategy?

• A.Form a strategic sourcing group.
• B.Ensure supply, even at a premium cost.
• C.Exploit purchasing power and minimize cost.
• D.Vertically integrate the supply chain.

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After a customer has discontinued service, how long should the company wait to reestablishcommunication?

• A.4 weeks
• B.less than a week
• C.never contact again
• D.2 weeks

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A manufacturer experiences frequent changes in product technology and market preferences, resulting in new product introductions each year. Which of the following sourcing strategies would be most appropriate?

• A.Multiple sourcing
• B.Strategic partnering
• C.Sole sourcing
• D.Long-term contracting

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A clothing company focuses its attention on high-fashion products and rapid product development. Which of the following types of value is the company trying to create?

• A.Financial
• B.Customer
• C.Social
• D.Environmental

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