Free Adobe AD0-E559 Exam Dumps Questions & Answers

What are two benefits to using global forms versus local forms? (Choose two.)

• A.  Global forms offer a scalable solution especially when there are universal changes that need to be made, saving time and resources.
• B.  Global forms natively offer custom stylization on different landing pages.
• C.  In smart campaigns, global forms can be tracked without referencing any additional constraints such as webpage or referrer
• D.  Global forms allow for consistent scoring and reporting and data standardization.

A marketer wants to be efficient and effective with their A/B testing strategy. What A/B testing best practice should the user follow?

• A.  Run a combination of many tests sequentially and methodically.
• B.  Vary as many elements as possible in each test.
• C.  End the test as soon as one version surpasses the other.

A marketer has been asked to set up an event program. The event manager wants all participants of the event to indicate their preferred break-out session upon registration.
What would the marketer include on the registration form to capture this information without the risk of the information being overwritten, assuming a person only registers once?

• A.  A Program Member Custom Field
• B.  A Program Member Token
• C.  A Visibility Rule

Garrin is building a smart campaign with the goal of sending an automated alert to sales when a person fills out a form and clicks a link in an email. He wants the automated email to only be sent out if that person is not unsubscribed and is located in the United States or Canada. To solve for this, Garrin built this smart list:

Given the smart list logic, did Garrin set the campaign up correctly to achieve his desired results?

• A.  No. Since the smart list has triggers and filters, it will only apply the trigger criteria.
• B.  Yes. The campaign will fire if a person fills out a form and clicks a link in an email.
• C.  No. The campaign will fire If a person fills out a form or clicks a link In an email.

Aya has finished building a webinar program in Adobe Marketo Engage and connected it to a Launchpoint partner. Webinar registration is being handled by an Adobe Marketo Engage landing page. During the quality assurance process, she visited the landing page and registered for the webinar for the first time, however, a confirmation email was not sent.
What are two places to troubleshoot? (Choose two.)

• A.  Check to see if the smart campaign handling the registration has any members.
• B.  Check to see if the person is a member of the Adobe Marketo Engage webinar program and set to the registered status.
• C.  Check to see if the smart campaign is set to run every time or run once.
• D.  Check to see if the confirmation email has the correct {{memberwebinar uri}} token.