Why is it more difficult for buyers in the public sector to build relationships with suppliers?

• A.Buyer power is weak in the public sector
• B.Buyer power is strong in the public sector
• C.There are regulations prohibiting public sector buyers from developing relationships
• D.There are regulations that state competitive tender processes must be undertaken regularly

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Which of the following is an advantage for the suppler of entering into a partnership with a buyer?

• A.They may gain an increased volume of business
• B.There is more flexibility when selling the product
• C.The Intellectual Property Rights of the buyer become yours
• D.They no longer have to try as hard to win business.

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A partnership between a software development company and a software supplier has recently been created. In order for the partnership to be successful, what is a critical action to take in the early stages of their relationship?

• A.Define the standards both parties are expected to meet
• B.Look at costing models
• C.Promote the new partnership
• D.Complete audits on the performance of both parties

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In the 1990s a company spent a lot of time and money developing a device that you could carry around that could play CDs. The product spent a long time in development but when it was released the sales figures were very disappointing. This was in part due to the fact another product was released at a similar time which had much more developed technology and could play music without the cumbersome size of a portable CD player. Which of the following did the company not consider when developing the product?

• A.threat of substitution
• B.threat of new entrant
• C.rivalry among existing competitors
• D.power of buyers

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Which of the following is a characteristic of a traditional contracting agreement?

• A.Emphasis on mutual trust between purchaser and supplier
• B.Emphasis on quality assurance based on zero defects
• C.Emphasis on single source arrangement
• D.Emphasis on short-term business relationships

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