Free IBM P8010-096 Exam Dumps Questions & Answers

If a customer wants to do an in-place upgrade to Campaign 8.x, can you upgrade from versions
6.4 or earlier?

• A.  No, you must do a new installation and then migrate the data manually with SQL scripts.
• B.  Yes, simply install and overwrite the current version.
• C.  No, the user must do a new installation and then run the data migration utilities to move data/objects from 6.4 to 8.x.
• D.  Yes, as long as you still have the original Affinium installation CD.

In Unica Campaign, what is a single marketing communication or message called that you assign to a cell and send to targeted groups?

• A.  Response
• B.  Campaign
• C.  Offer
• D.  Segment

What is a recommended part of the planning process for a customer in order to install Unica Campaign?

• A.  Install Cognos
• B.  Hardware and software environment and Unica hardware sizing parameters.
• C.  Create Campaigns
• D.  Configure the Unica Marketing platform parameters.

Which Unica Campaign process lets you fine tune a campaign to maximize its effectiveness?

• A.  Cube
• B.  Track
• C.  Data Manipulation
• D.  Analytical/Optimization

In Unica Marketing Operations, what happens if a person who is assigned to the required approver role does not respond to an Approval request even though all other assigned Approvers have responded?

• A.  The Approval can be completed without the required Approver's response if the person sending out the approval request decides the approvalis not needed.
• B.  The Approval is not completed until all required Approvers respond.
• C.  The required Approver can override the need to send an approval for a specific request.
• D.  The person sending out the Approval request needs to override the need for an Approver's response.