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Question 1

Which coding practice should you use when coding responsive design email messages?

A. Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.
B. Use background images freely; they will just not display if not supported on some platforms.
C. Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.
D. Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.

Question 2

A subscriber opens an email with Conversion Tracking on, clicks a link, but does not purchase. The next day, this subscriber receives a second email with Conversion Tracking on with a follow-up offer, clicks a link, but still does not purchase. The subscriber bookmarks the URL, and on the third day, returns to the webpage and finally makes a purchase.
Assuming the conversion cookie is not deleted, how will the transaction be tracked or attributed?

A. The purchase transaction is attributed to the second campaign (most recent) that the recipient opened and clicked.
B. Because the final purchase was made by a visit directly to the webpage, the purchase isconsidered a web transaction and no email attribution is registered.
C. The purchase transaction is attributed to the first campaign that the recipient opened and clicked.
D. The purchase transaction is attributed to both email campaigns.

Question 3

You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.
How should you input this information into Responsys?

A. Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it.
B. Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited le to import.
C. In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet.
D. In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is converted to a comma-delimited file before importing it.

Question 4

You just completed putting all the HTML and RPL into the Email Message Designer (EMD). You want to see how Responsys will render this code.
What should you do to see this?

A. Click the Preview button, which has the eye icon on it.
B. Click the Version Test button.
C. Click the Render button.
D. Select Workbook > Test.

Question 5

Which Insight reporting measure should you use to capture the number of clickthroughs and conversions recorded through emails on August 1, 2016?

A. Sent Date = August 1, 2016
B. Sent Date = August 1 to August 2, 2016
C. Live Date - August 1, 2016
D. Event Date = August 1, 2016
E. Interval Date = August 1, 2016 plus one day


Exam Code/Number:	1Z1-1032Join the discussion
Exam Name:	Oracle Responsys Marketing Platform 2019 Implementation Essentials
Certification:	Oracle
Question Number:	72
Publish Date:	Jun 13, 2026
Rating 100%

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