Universal Containers has asked a business analyst (BA) to create a process map indicating how it is using Marketing Cloud to manage its campaigns. In a process map that uses Universal Process Notation (UPN), the BA has marked each activity box with a resource.
What does an activity box marked "C Customer' mean?

• A.The customer should be responsible.
• B.The customer should be informed.
• C.The customer should be consulted.

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Cloud Kicks has moved into the quality assurance (QA) phase of Salesforce product configuration and extension. The QA team is now trying to confirm it has delivered value to stakeholders based on business requirements. The team is asking questions such as, "Did we build the right product?'' and "Did we build the product right?"
Which element should the business analyst use to help the QA team validate that the product fulfilled the requirements without ambiguity?

• A.Process maps
• B.User stories
• C.Acceptance criteria

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Universal Containers (UC) stores information about its containers in the standard Salesforce Product object. UC deals with data integrity issues, such as the Container Color field fails to update on all containers when the color is updated on a Container Product Line. The project owner mentioned that a previous consultant recommended that UC move to a more normalized data model to represent its containers.
What should the business analyst review to learn more about the previous consultant's recommendation?

• A.Change request logs
• B.System requirements specification
• C.Entity Relationship Diagram (ERD)

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Northern Trail Outfitters (NTO) is undergoing a Salesforce implementation for Service Cloud. The busjpess analyst is currency working with the development team as they build features in the sandbox. NTO wants to test these features before the changes are deployed to the production environment.
As part of the Application lifecycle Management (ALM) process, which three development models does Salesforce support?

• A.Change Set Development, Org Development, Package Development
• B.Salesforce DX, Flow Builder, Rapid Application Development
• C.Rapid Application Development, Org Development Package Development

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The VP of sales at Cloud Kicks wants to streamline the lead qualification process to improve the team's productivity and help them reach their target goals. A business analyst (BA) has been assigned to the project to identify the disconnect between the sales and marketing teams' definitions of a qualified lead.
What should the BA focus on?

• A.Mapping historical lead data from each team and building carts to highlight similarities
• B.Evaluating the team's skills and experiences to determine how the can better align.
• C.Scheduling an all-day collaboration workshop with both team to resolve their differences.

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