How do I set up an individual who manages Marketing Cloud operations across channels, mobile, and social? Choose two.

• A.Marketing Cloud Administrator Role
• B.Email marketing manager role
• C.Regional or Local Administrator Role
• D.Marketing Channel Manager Role

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Northern Trail Outfitters (NTO) uses Marketing Cloud to connect with its individual consumers, retailers and wholesale buyers, and its corporate apparel customers. Marketing Cloud is currently configured with data extensions containing Store, Order, Product, and Contact information. NTO is in the process of implementing Data Designer and linking its data extensions.
How should consumers, retailers, and wholesale buyers be defined in Data Designer?

• A.Many-to-Many Relationship
• B.One-to-Many Relationship
• C.One-to-One Relationship
• D.Population

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Northern Trail Outfitters (NTO) wants to create a relevant audience from a data extension for a daily send campaign. The audience will change from day-to-day. These emails contain a View As Web Page link and NTO wants to ensure this will not be broken when the audience is refreshed daily.
What should be used to segment this audience?

• A.Use a SQL Query to filter the audience into a new data extension that is overwritten each day
• B.Use AMPscript inside the email to pull information from a send logging data extension to determine which content displays based on message context
• C.Use exclusion lists for the send - excluding those that already were sent the email
• D.Use SQL Query to filter the audience into a new data extension that is upserted every day

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Northern Trail Outfitters (NTO) is migrating from a series of local legacy email automation tools to a single global Marketing Cloud instance to leverage its multi-channels abilities as well as native Salesforce Connector to their global Sales Cloud instance.
Which three factors Should be considered before finalizing the number of business unit they need to purchase? (Choose 3 answers)

• A.If testing/development business unit($) is required
• B.Number of Marketing Cloud users.
• C.If data/content needs to be segregated between brands/geographies
• D.Number of Sales Cloud sandboxes
• E.Number of brands/geographies which NTO operates

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Northern Trail Outfitters uses a Salesforce Data Entry Source in their Journey that injects Salesforce Order when they are either create update with a status of New, Currently Knitting, Shipped, and Complete. Their Journey works when orders are created, but they noticed it does not injected customers when their status is updated.
What could be causing this?

• A.Orders should be set up to allow injection upon update in Connect Configuration
• B.The associated Contact should be updated to be injected.
• C.Synchronized Data Sources poll changes every 15 minutes at the quickest.
• D.Orders are not being updated from not meeting criteria to meeting criteria

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