Northern Trail Outfitters (NTO) wants to leverage Content Builder templates to streamline the email creation process. For its monthly email newsletter, NTO includes content specific to the company's loyalty and non-loyalty members.
How should NTO build the email?

• A.Create a template and lock content In the template.
• B.Create a template-based email using dynamic content.
• C.Create dynamic content with a SQL Query activity.
• D.Create multiple versions of the email for loyalty and non-loyalty members.

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The marketing team would like to refresh a filtered data extension on a recurring basis, by using a data filter named "Pref1-Tech" How can this process be automated?

• A.Add the Pref1-Tech Data Filter to an Automation
• B.Create a Filter Activity that selects the Pref1-Tech Data Filter, and then add the Filter Activity to an Automation
• C.Set a refresh schedule on a new filtered data extension, and select the Pref1-Tech data filter
• D.Create a filtered Data Extension Activity that selects the Pref1-Tech Data Filter, and then add the Filtered Data Extension Activity to an Automation

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Northern Trail Outfitters manually sent an HTML email to subscribers which contains a link to the wrong landing page for a particular campaign.
Which option minimizes the impact of this error?

• A.Locate the job under Tracking and update the URL in the Job Links tab.
• B.Have Support recall the email if it has not yet been opened by a subscriber.
• C.Update the link in the stored email content and it will be pulled in automatically.
• D.Send another email to the same subscribers containing the correct link.

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EXAM Question on templates where there are no technical resources to build responsive web techniques:
Explain how to create an email using responsive web techniques, and it's required to render on Mobile.
(Choose 2)

• A.HTML Paste template with Content Boxes
• B.HTML Paste
• C.Mobile Design Template with Content Boxes
• D.Mobile Design template
• E.Standard Template with Content boxes

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Which one in NOT an offline tactic for capture email addresses?

• A.Surveys at the counter
• B.Acquisition associated with a receipt or ticket delivery
• C.Inbound Sales calls
• D.Acquiring email for loyalty programs in store
• E.Request email during checkout

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