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  1. Home
  2. Salesforce Certification
  3. Marketing-Cloud-Personalization Exam
  4. Salesforce.Marketing-Cloud-Personalization.v2026-05-11.q102 Dumps
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Question 16

How does interaction studio deliver technical value to marketers? [Check]

Correct Answer: B
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Question 17

What are the components of an Marketing Cloud Personalization web campaign?

Correct Answer: D
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Question 18

Which two components does a user need to configure in Marketing Cloud Personalization to display Einstein product recommendations via the Marketing Cloud Personalization Connector for Sales and Service Cloud?

Correct Answer: A,C
To displayEinstein product recommendationsvia the Marketing Cloud Personalization Connector for Sales and Service Cloud, configure:
* Catalog Items (Answer A):
* Populate and maintain a catalog of products or content to enable recommendations.
* Einstein Recipes (Answer C):
* Set up personalized recommendation logic using recipes to determine which products are suggested.
References:
* Salesforce Marketing Cloud Documentation - Einstein Recommendations Integration
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Question 19

A brand's website is seeing high traffic, but much of the behavior is anonymous. How does Marketing Cloud Personalization identities?

Correct Answer: C
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Question 20

When does site mapping happen during the implementation process?

Correct Answer: A
Site mappingis conducted at the start of the build phase because:
* It establishes the foundation for the rest of the implementation.
* It identifies critical elements such as page types, content zones, and data capture points, which influence all subsequent configurations.
References:
* Salesforce Interaction Studio Documentation - Site Mapping Guidelines
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