What is an ideal Click-Through Rate (CTR)?

• A.more than 2%
• B.1%
• C.less than 1%
• D.more than 5%

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A custom Prospect field in Pardot must have what mapped to it in order to sync with Salesforce?

• A.A text type field
• B.A field ID
• C.A Salesforce field name
• D.A dropdown list

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An error is noticed under the Email Sending Domains.
Where should an Administrator go to change the SPF entries?

• A.CRM
• B.Account Settings
• C.Company's DNS
• D.Dashboard

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What variable tag must be included in an email to allow prospects to manage their email preferences?

• A.%%unsubscribe %% or %% email_preference_ center %%
• B.%%unsubscribe % or %% opt_out %%
• C.%%opt_out%% or %%email_preference_center%%
• D.%%opt_out%% report_spam %%

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A prospect is permanently deleted from Pardot. That prospect then fills out a new Pardot form and submits their information.
What happens to the prospect?

• A.A new prospect is created even though the prospect had previously been permanently deleted.
• B.No new prospect is created because the prospect had previously been permanently deleted.
• C.An error message is displayed on the form preventing the prospect from submitting
• D.The submission of the form retrieves and restores the previously deleted prospect information including activities.

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