All of the following are true concerning consignment EXCEPT:

• A.With consignment, producers retain ownership over inventories.
• B.Consignment is effective way to sell products that retailers might not otherwise bewillingto carry.
• C.With consignment, retailers control the inventory.
• D.With consignment, producers have to wait longer to get paid for their products.

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Compared to mass-media marketing, customer relationship management has the advantage of allowing the organization to:

• A.reduce inventory to improve cash flow.
• B.focus on attracting new customers.
• C.reach a larger number of potential customers.
• D.compete for customers based on service.

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A company faces highly unpredictable demand for an end item. Which of the following production methods would work best for meeting customer demand within a reasonable lead time?

• A.Engineer-to-order (ETO)
• B.Make-to-order (MTO)
• C.Assemble-to-order (ATO)
• D.Make-to-stock (MTS)

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Supply chains delivering products or services are most able to respond quickly to changing market requirements when:

• A.production processes have been standardized.
• B.products have a modular design.
• C.products have been standardized.
• D.production processes have been simplified.

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Which pricing strategy will help diminish the bullwhip effect?

• A.periodic price promotions
• B.seasonal promotions
• C.quarterly sales quotas
• D.everyday low pricing strategy
• E.variable pricing

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