You want to provide your customers with the most relevant offers for summer, based on their gender and age. What do you need to create in SAP Marketing Cloud to do this? Note: There are 3 correct answers to this question.

• A.Offer
• B.Offer Recommendation
• C.Buying propensity score
• D.Campaign
• E.Segmentation profile

Comment: *

Name: *

Email: *

Verification: *

Which key figures can you use to evaluate the effectiveness of a recommended scenario?

• A.Impressions
• B.Model status
• C.Conversion rate
• D.Click-through rate
• E.Activated e-mails

Comment: *

Name: *

Email: *

Verification: *

Which communication mediums can be maintained via the campaign execution blacklist? Note: There are 2 correct answers to this question.

• A.E-mail
• B.Push notification
• C.SMS
• D.Facebook

Comment: *

Name: *

Email: *

Verification: *

You have created custom fields and need them to be visible in Segmentation and Content Studio. How can you ensure that they are shown?

• A.In the Custom Fields and Logic app, edit the custom field and select the appropriate Business Context and ^ Segmentation Object.
• B.In the Marketing Extensibility app, go to Assign to Segmentation and set the field visible for the appropriate ^ Business Context and Segmentation Object.
• C.In the Custom field and Logic app, edit the custom field and enable Segmentation Usage in UIs and Reports.
• D.In the Segmentation Configuration app, navigate to the appropriate data sources that are used for the Segmentation Object and mark the corresponding attributes as visible

Comment: *

Name: *

Email: *

Verification: *

The values for gender maintained in SAP Marketing Cloud are as follows: ID Value F Female M Male You have connected a third-party system to your SAP Marketing Cloud system and the value in the gender field in the third-party system is Woman/Man. Once the contact data is uploaded into SAP Marketing Cloud what application can be used to resolve this discrepancy?

• A.User lists
• B.Manage interest
• C.Map free text
• D.User interface adaption

Comment: *

Name: *

Email: *

Verification: *