Utilizing journey builder interactions for sending post-purchase communications to customers, what contact entry mode fits?

• A.Re-entry only after exit
• B.No re-entry
• C.Re-entry anytime

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When more than one subscriber email address field is created within Contact Builder, what action tells the platform which email address to prioritize in the Email application?

• A.Create a new Import to populate subscriber email addresses into All Subscribers.
• B.Add all email address fields into the Contact Configuration screen in the correct order
• C.Create a new Attribute Group referencing all email address fields in Data Designer.
• D.Add all email address fields into the Mobile Application and Predictive Intelligence Applications.

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A B2B customer notices they have a large number of subscribers marked as 'Held'. During troubleshooting, they realize these were soft bounces from overwhelming the email servers of many of the small companies with which they do business.
What step(s) should the customer take to move those subscribers back to 'Active'?

• A.Extract subscribers who have a status of 'Held', then import subscribers as 'Active'.
• B.Use a SQL query to change all subscribers with a status of 'Held' to 'Active' in All Subscribers.
• C.Subscribers with a status of 'Held' should be re-enabled by contacting support.
• D.Use Contact Builder to mass update all 'Held' subscribers to 'Active' status.

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Northern Trail Outfitters (NTO) experienced a 24-hour website outage beginning on a peak shopping day, as a result, a number of logged-in customer's shopping sessions were disrupted. When the site is back online, the retailer would like to encourage those shoppers to return the site and continue their shopping.
What action should Northern Trail Outfitters (NTO) take?

• A.Create and send an apology email which includes a discount for a future purchase to all customers.
• B.Do NOT send an email, as outage may have increased negative sentiment, resulting in unsubscribes.
• C.Import a file of logged-in customers into NTO's existing Abandoned Cart journey in Journey Builder.
• D.Create a user-initiated message to logged-in customers to send once the website is restored.

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ABC Company has to import a file that will be different every time.
What method should be used?

• A.Add Only
• B.Update Only
• C.Overwrite
• D.Add/Update

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