Northern Trail Outfitters received a complaint today from a customer who received an email after unsubscribing last week. Today's email was sent using Marketing Cloud Connect (MCC), though last week was sent when an external system dropped a file on the Marketing Cloud SFTP and triggered a User-Initiated Send through an automation.
What could be the reason the customer received the email through MCC?

• A.The Email Opt Out field needs to be added to the Contact Page Layout.
• B.The previous send's user needed to have edit permissions in Salesforce,
• C.The previous send used Email Address as a Subscriber Key.
• D.Email Opt Out is only updated if the send originates in Salesforce.

Comment: *

Name: *

Email: *

Verification: *

A marketer want to personalize an email with real-time weather information from the Sunny Sky API.
What tool should be used to parse and display the response within the email?

• A.GTL
• B.SSJS
• C.Apex
• D.Node.JS

Comment: *

Name: *

Email: *

Verification: *

Northern Trail Outfitters wants to include the body of marketing email replies captured by Reply Mail Management (RMM) within auto-forwarded messages to their Customer Success team.
How could they accomplish this?

• A.Use RMM personalization strings to render the email reply body.
• B.Check the Include Replies as Attachments'' box in the RMM settings.
• C.Query the RMM data view for the reply body and reference it from a data extension.
• D.Use RMM dynamic content blocks to render the email reply body.

Comment: *

Name: *

Email: *

Verification: *

Northern Trail Outfitters wants to export a data file to its SFTP using Automation Studio. The file should contain all subscribers who did not receive their intended email in the last 24 hours. The automation will be scheduled to run each day.
Which activity Is required in the automation?

• A.Report Definition Activity
• B.SendLog Extract
• C.Data Extract Activity
• D.SQL Query Activity

Comment: *

Name: *

Email: *

Verification: *

A customer wants to send an email confirming opt-in when someone signs up for their emails via a form on their website. The email should arrive within a few minutes of completing the form, and all of the form data needs to be stored in Marketing Cloud to personalize the outgoing email. The customer has access to a developer for working with APIs, but they want to be able to change the email creative without involving the developer.
What should a consultant recommend?

• A.Use the WSProxy via SSJS to deploy the email after capturing form data.
• B.Use a SQL Query activity in Automation Studio to run hourly and deploy emails.
• C.Use a Triggered Send Data Extension to capture form data and deploy the email.
• D.Use a Send Email activity in Automation Studio to run hourly and deploy emails.

Comment: *

Name: *

Email: *

Verification: *