You have setup an automation rule to add 50 points to prospects who have had activity in the last 30 days and have submitted a specific landing page. You decide that you want to change this up to reflect more recent activity and open it up to all landing pages. You edit the rule criteria to reflect prospect last activity of 10 days or less and submission of any landing page and update the action to add 75 points instead. Which of the following statements is true?

• A.For all prospects who have already matched the rule, they will receive the 75 point completion action in addition to the 50 points they already received.
• B.For all prospects who have already matched the rule, they will receive the 75 point completion action instead of the 50 points they already received.
• C.For prospects who have already matched but also meet the new criteria, they will receive the 75 points in addition to the 50 points they already received.
• D.For all prospects who have already matched, no new actions will be applied.

Comment: *

Name: *

Email: *

Verification: *

LenoxSoft's IT manager refuses to implement email authentication. The marketing entries so the company can successfully send emails from their Pardot account.
Which two benefits of email authentication should be discussed with the IT manag Choose 2 answers

• A.Authentication proves Pardot is a legitimate sender of LenoxSoft's emails.
• B.Authentication increases deliverability rates of emails sent through Pardot.
• C.Authentication provides legal protection against email abuse complaints.
• D.Authentication ensures the company's sending IP will not appear on blocklists.

Comment: *

Name: *

Email: *

Verification: *

"LenoxSoft wants to ensure that if a lead or contact no longer meets market data sharing rules for a business unit (BU) the prospect is no longer active in the BU they previously matched.
What behavior should be expected in Pardot when a lead or contact no longer matches a market data sharing rule?

• A.The prospect is marked as do not email
• B.The prospect is unassigned from its user
• C.The prospect is sent to the recycle bin
• D.The prospect is marked as opted out

Comment: *

Name: *

Email: *

Verification: *

It is possible for prospect to have less than 0 score

• A.False
• B.True

Comment: *

Name: *

Email: *

Verification: *

What is required when sending a Pardot email from an assigned user?

• A.All prospects on the recipient list must be assigned to a user.
• B.The email must also contain assigned user merge fields.
• C.There must also be a general or specific user as a sender.
• D.The assigned user must be connected through user sync.

Comment: *

Name: *

Email: *

Verification: *