LenoxSoft has a training portal for customers. A Marketing Cloud Account Engagement page action changes a Prospect's Engagement custom field to Engaged for any prospects who views the page. Customer who regularly engage with the portal have more success with the platform, and those with low engagement have a high rate of attrition. To encourage engagement with the portal, Lenoxsoft wishes to use this custom field as the basis to develop a Training Engagement Program that encourages prospects to sign up for a live webinar which promotes the portal. They have the following requirements. - Prospects with no Engagement custom field value should be added to the Training Engagement Program - If Prospects register for the Webinar and view the training portal, they are removed from the Training Engagement Program What steps should Lenoxsoft take to achieve these requirements?

• A.Create a completion action with the criteria :: Webinar:: Successful & Custom Prospect custom field ::
  engagement:: engaged :: Action of:: Remove from list
  Create an automation rule with the criteria :: Prospect custom field : engagement:: blank :: Action if::
  Add to List
  Create a segmentation rule with the criteria :: Webinar:: Successful & Custom Prospect custom field ::
  engagement:: engaged :: Action of:: Remove from list
• B.Create an automation rule with the criteria :: Prospect custom field : engagement:: blank :: Action if::
  Add to List
• C.Create a dynamic list with the criteria :: Webinar:: Successful & Custom Prospect custom field::
  engagement:: engaged :: Action of:: Remove from list
  Create an automation rule with the criteria :: Prospect custom field : engagement:: blank:: Action if::
  Add to List
• D.Create an automation rule : Prospect custom field [Engagement] is blank | Add to List Create an automation rule: Prospect webinar is attended webinar AND Prospect custom field
  [Engagement] is engaged | Remove from list

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Which one is not an email template you can create in Marketing Cloud Account Engagement? [Choose one answer]

• A."Engage" template
• B."Autoresponder emails" template
• C."One to one emails" template
• D."List emails" template

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There is limitation of 50 forms and 50 landing pages in Marketing Cloud Account Engagement Growth Edition and also you can't create more than one Scoring Category in this edition

• A.False
  S
• B.True

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Upon provisioning Marketing Cloud Account Engagement, LenoxSoft's Salesforce administrator identifies that a new user, B2BMA Integration, is created. What would be the explanation for this new user?

• A.B2BMA Integration is an automatically provisioned user that creates Engagement History objects in Salesforce.
• B.B2BMA Integration is an automatically provisioned user that connects to Salesforce to sync data.
• C.B2BMA Integration is an automatically provisioned user that enables user sync from Salesforce to Marketing Cloud Account Engagement.
• D.B2BMA Integration is an automatically provisioned user that sends data to Einstein Analytics for B2B Marketing.

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Which are true about Custom Objects in Marketing Cloud Account Engagement

• A.You can create and sync a custom object from anything that is linked to a contact, lead and account in your CRM at the same time
• B.You can create and sync a custom object from any object in Salesforce
• C.You can create and sync a custom object from anything that is linked lead and contact, but can't be linked to account due to high risk of errors
• D.You can create and sync a custom object from anything that is linked to a contact, lead, or account in your CRM

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