LenoxSoft has purchased a list of prospects and wants to send emails to those prospects in Pardot immediately. What is the correct way to handle this?

• A.Run a permissions pass on the purchased lists to get permission quickly before sending them a marketing email.
• B.Have LenoxSoft split their purchased list into multiple sends so as to not affect the IP's reputation.
• C.Recommend that they must receive explicit permission from those prospects on the purchased list before they can upload that prospect list into Pardot.
• D.Recommend that it is okay to send to purchased lists in Pardot.

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Recommend a model to route qualified and unqualified leads across the business. Place in order from most qualified to least qualified lead.
A: Low Grade | Low Score
B: High Grade | Low Score
C: High Grade | High Score
D: Low Grade | High Score

• A.CDAB
• B.ABDC
• C.CBDA
• D.CDBA

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Lenoxsoft uses their existing email sending platform to send a monthly promotional email to subscribers on the 15th of each month. They are beginning their Pardot implementation on the 5th and must send the email on time. They have asked to focus on the minimum setup in Pardot in order to meet their email send deadline. Based on the above constraints, what should the Consultant determine to be the first steps in Pardot?

• A.Implement Pardot tracking code, set up email authentication, and create page actions for website views.
• B.Create a folder structure, import, and map sales users, and transfer email templates into Pardot.
• C.Set up a Pardot campaign, import necessary subscriber lists, and transfer email templates to Pardot.
• D.Set up email authentication, import necessary subscriber lists, and transfer email templates into Pardot.

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LenoxSoft wants to add 50 points to the scores for prospects who attended a webinar last month. How would you advise them to accomplish this?

• A.Select all prospects in the webinar attendees table and use the table action at the bottom to add to their scores.
• B.Add a completion action to the form the prospects completed to register for the webinar.
• C.Create a new segmentation rule.
• D.Create a new automation rule.

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How many Engagement Programs can run at one time

• A.Pardot Growth Edition: 100 Pardot Plus Edition: 150 Pardot Advanced Edition: 200
• B.Pardot Growth Edition: 20 Pardot Plus Edition: 50 Pardot Advanced Edition: 100
• C.Always 100
• D.Pardot Growth Edition: 20 Pardot Plus Edition: 100 Pardot Advanced Edition: 200

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