Lenoxsoft uses their existing email sending platform to send a monthly promotional email to subscribers on the 15th of each month. They are beginning their Pardot implementation on the 5th and must send the email on time. They have asked to focus on the minimum setup in Pardot in order to meet their email send deadline. Based on the above constraints, what should the Consultant determine to be the first steps in Pardot?

• A.Implement Pardot tracking code, set up email authentication, and create page actions for website views.
• B.Set up email authentication, import necessary subscriber lists, and transfer email templates into Pardot.
• C.Set up a Pardot campaign, import necessary subscriber lists, and transfer email templates to Pardot.
• D.Create a folder structure, import, and map sales users, and transfer email templates into Pardot.

Comment: *

Name: *

Email: *

Verification: *

You are creating a new series of pay per click ads and want to track where a prospect originates when they arrive at your website. How would you set this up?

• A.Create a Pardot campaign for each pay per click ad and place the tracking code on the landing page
• B.Create a custom redirect for each pay per ad click and and select a Pardot campaign for each custom redirect
• C.Create a custom redirect for each pay per click ad and use an automation rule to add the prospects to a list
• D.Create a custom redirect for each pay per click ad and use a completion action to add the prospects to a list

Comment: *

Name: *

Email: *

Verification: *

LenoxSoft wants to use Salesforce to report on warm leads that are not yet marketing qualified. Once the leads become marketing qualified, the team wants to ensure the leads are routed correctly with the assigned user being correctly reflected in Pardot.
How could these requirements be met?

• A.Define market data sharing rules so Marketing can see prospects then use automation rules to assign the leads.
• B.Develop a Salesforce report that is only shared with Marketing users then use completion actions to assign leads.
• C.Assign to queue that Marketing users own then use active assignment rules to reassign the leads.
• D.Create a list of prospects that only Marketing users can see then use user queues to reassign the leads.

Comment: *

Name: *

Email: *

Verification: *