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  2. Salesforce Certification
  3. Salesforce-AI-Associate Exam
  4. Salesforce.Salesforce-AI-Associate.v2025-12-30.q72 Dumps
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Question 21

A service leader wants use AI tohelp customer resolve their issues quicker in a guided self-serve application.
Which Einstein functionality provides the best solution?

Correct Answer: B
"Bots provide the best solution for a service leader whowants to use AI to help customers resolve their issues quicker in a guided self-serve application. Bots are a feature that uses natural language processing (NLP) and natural language understanding (NLU) to create conversational interfaces that can interactwith customers using text or voice. Bots can help automate and streamline customer service processes by providing answers, suggestions, or actions based on the customer's intent and context."
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Question 22

In the context of Salesforce's Trusted Al Principles, what does the principle of Responsibility primarily focus on?

Correct Answer: A
The principle of Responsibility in Salesforce's Trusted AI Principles primarily focuses on ensuring that AI is used ethically. This includes making sure that AI technologies are developed and implemented in ways that are transparent, fair, and accountable, with a strong emphasis on the impact on individuals and society. The principle encourages organizations to take responsibility for the outcomes of their AI systems and to avoid unintended consequences that could harm users or society.
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Question 23

A marketing manager wants to use AI to better engage their customers.
Which functionality provides the best solution?

Correct Answer: C
Explanation
"Einstein Engagement provides the best solution for a marketing manager who wants to use AI to better engage their customers. Einstein Engagement is a feature that uses AI to optimize email marketing campaigns by providing insights and recommendations on the best time, frequency, content, and subject lines to send emails to each customer. Einstein Engagement can help increase customer engagement, retention, and loyalty by delivering personalized and relevant messages."
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Question 24

What is one technique to mitigate bias and ensure fairness in AI applications?

Correct Answer: A
A technique to mitigate bias and ensure fairness in AI applications is ongoing auditing and monitoring of the data used in AI applications. Regular audits help identify and address any biases that may exist in the data, ensuring that AI models function fairly and without prejudice. Monitoring involves continuously checking the performance of AI systems to safeguard against discriminatory outcomes. Salesforce emphasizes the importance of ethical AI practices, including transparency and fairness, which can be further explored through Salesforce's AI ethics guidelines at Salesforce AI Ethics.
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Question 25

What are predictive analytics, machine learning, natural language processing (NLP), and computer vision?

Correct Answer: C
Predictive analytics, machine learning, natural language processing (NLP), and computer vision are all types of artificial intelligence technologies that can be applied in Salesforce to enhance various aspects of business operations and customer interactions. Predictive analytics uses historical data to make predictions about future events. Machine learning involves algorithms that can learn from and make decisions based on data. NLP is concerned with the interactions between computers and humans using natural language, and computer vision interprets and processes visual information from the world to make sense of it in the way humans do.
Salesforce harnesses these AI technologies, particularly through its Einstein platform, to provide powerful tools that help businesses automate tasks, make better decisions, and offer more personalized services. For more on how Salesforce utilizes these AI technologies, you can explore the Einstein AI services documentation at Salesforce Einstein.
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