A business analyst (BA) at Universal Containers (UC) has been asked to improve the user experience (UX) of marketing employee who manages webinar data. The chief marketing officer (CMO) thinks the UX issues are related to standard Salesforce Campaign functionality that misaligns with UC s business requirements. The BA surveyed the marketing group about their pain points and was surprised to discover that their concerns differ from the CMOs theory about issues with the UX of Campaigns in Salesforce.
Which influencing style should the BA use when presenting their findings to the CMO and other stakeholders?

• A.Assertive
• B.Analytical
• C.Collaborative

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Universal Containers has asked a business analyst (BA) to assist the sales management team with a request for a new picklist field called "Lost Reason" on the Opportunity object with the goal of improving pipeline reports. After mapping the managers to the sales leader persona and obtaining feedback from them, the BA has discovered that the managers want to better understand Closed/Lost Opportunities so they can help sales teams close more deals.
Which option should the BA use to construct the user story?

• A.As a sales leader, I want to see more details on Closed/Lost Opportunities so I can help the sales team improve close rates.
• B.AS a sales leader, I need a new "Closed/Lost Reason" picklist field on Opportunities and better reports to help the sales team improve close rates.
• C.As a sales team member, I need additional enablement training and reporting information to help the improve close rates.

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During a Service Cloud implementation at Cloud Kicks, the business analyst (BA) reviewed the user acceptance testing and identified results that conflict with the functionality that was requested, While the testing was error-free, business stakeholders indicted that values in reports and the layout of screens were unexpected.
What should the BA do next?

• A.Run testing again, ensuring the scripts reflect expectations and business processes match functionality,
• B.Decompose and model the business processes, and identify testing procedures to calculate new values.
• C.Present recommendations from testing to determine if improvements should be made to the underlying implementation.

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The business analyst at Cloud Kicks is using a checklist to assess the quality of user stones for an upcoming Experience Cloud implementation.
Which characteristics make a user story successful?

• A.Clean Direct, Concise, Cross Functional, Configurable
• B.Actionable., Concise, Testable, Solution-oriented, Defined
• C.Independent, Negotiable, Valuable, Estimable. Small, Testable

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The service Center at Universal Containers is deploying a new case management solution. Management has asked the project team to prepare for end user training. The project team consists of an admin and a business analyst (BA).
Which task should be assigned to the BA?

• A.Create user training materials.
• B.Conduct user training.
• C.Set up users for training.

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