A marketer created dynamic content for an upcoming campaign that renders unique content based on
subscriber attributes. The marketer would like to preview how each email will render for a given list of subscribers.
How should the marketer proceed?

• A.Create a user-initiated email to send to the list of subscribers.
• B.Use the Test Send tool to trigger copies of the email.
• C.Using the Subscriber Preview tool, cycle through the list of subscribers.
• D.Select the "Preview" tab within the Classic Content tool.

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The data team at Northern Trail Outfitters (NTO) has configured a data extension that contains all customer transactions within the last 90 days. NTO'smarketing team would like to target customers who have purchased a camping tent or foldout camper in the last week; however, for this campaign, they would like to exclude anyone who has a 'silver status.
Which three tools should be used to segment this data?

• A.SQL Query, Decision Split, Data Designer
• B.SQL Query, Filter Definition, Journey Builder Entry Source
• C.Journey Builder Entry Source, Filter Definition, Segment Builder

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Which recipient option is available with Simple Send? (Choose 2)

• A.Audience
• B.Data Extension
• C.Group
• D.List
• E.Data Filter

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A marketer has been tasked with ensuring Northern Trail Outfitters' unsubscribe mechanisms are CAN-SPAM compliant and follow industry best practices.
Which two criteria should the marketer incorporate into campaigns to ensure compliance and align with current best practices?
Choose 2 answers

• A.Ensure opt-out mechanisms are operational for at least 30 days post-send.
• B.Ask the subscriber to log in to the Preference Center to confirm opt-out.
• C.Include an unsubscribe link in the header or footer of emails.
• D.Process every individual's unsubscribe request within 14 business days.

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A new data extension named "Orders" contains order dat
a. One row is recorded for each customer's order. Customers can place multiple orders. The data extension Orders relates to other data extensions. The data extension Orders contains the following fields:
OrderNumber: a unique alphanumeric order number
customerID: a numeric customer identification number
OrderDate: the system date and time for the order
Instructions: an optional alphanumeric string that contains customer delivery notes. Which statement accurately reflects the configuration of the Orders Data Extension?

• A.The OrderNumber field will be a Number data type field
• B.OrderNumber will be used as the Primary Key
• C.CustomerID will be used as the Primary Key
• D.All fields in the data extension are nullable

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