Northern Trail Outfitters (NTO) maintains a blog for key outdoor enthusiast influencers to use in sharing their experiences with NTO equipment and the outdoors. NTO also sends out a weekly email newsletter, and they want to include links to the latest blog entries as part of the newsletter.
Which two solutions could pull in the RSS feed at the time of send?
Choose 2 answers

• A.External Content
• B.Dynamic Content
• C.Personalization Strings
• D.AMPscript

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A customer team wants to retarget subscribers who click on links of key items promoted across email campaigns. Click activity will be cross-referenced with subscribers' regional markets on a master subscriber data extension.
What skill set should the customer team have for this solution to be viable?

• A.AMPscript
• B.SQL
• C.SSJS
• D.HTML

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A customer wants to perform an email send to a subset of a Synchronized Data Extension filtered on custom object data and return tracking to the Sales Cloud.
What approach should the consultant recommend?
Choose 2 answers

• A.Use Data Filters or Query Activities to output a Sendable Salesforce Data Extension.
• B.Use Query Activities to create a Sendable Synchronized Data Extension.
• C.Use Data Filters to segment data to output a Sendable Data Extension
• D.Use Data Stream to sync Sales Cloud objects to the Marketing Cloud.

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What storage model should be used if a subscriber has more than one value for an attribute?

• A.Profile Attribute
• B.Data Extensions
• C.Lists
• D.Publication Lists

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NTO wants not only to send to their best customers, but also those most likely to buy.
What data will be helpful to send out an email which increases purchase frequency? Choose All that apply

• A.last purchase date
• B.conversion rate
• C.lifetime purchase value
• D.proximity to store

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