A customer wants to automate nightly imports and also have the ability to manually import files via the Import Wizard.
What needs to be configured in the Marketing Cloud account?

• A.Enhanced SFTP
• B.Data Loader
• C.File Transfer
• D.Encrypted SFTP

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Northern Trail Outfitters (NTO) plans to launch an email campaign. They have two data extensions. The Mountain Manor Campaign data extension will contain the sending audience for this campaign and includes fields for Email Address, Full Name, Loyalty Member ID, and Loyalty Member Status. NTO will be using AMPscript to reference data in a second, nonsendable data extension named Loyalty Member.
Which field on the Mountain Manor Campaign data extension should be created as a Primary Key to create unique relationships with the Loyalty Member Profile data extension?

• A.Email Address
• B.Loyalty Member ID
• C.Loyalty Member Status
• D.Full Name

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A marketer is importing a file using the import wizard and wants to ensure that only new records are added during the import process. How can the marketer achieve this? (Choose 2)

• A.Select the update type Overwrite
• B.Ensure that the data extension contains a primary key
• C.Select the update type Add and Update
• D.Select the update type Add Only

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Northern Trail Outfitters' marketing team includes the nearest store to customers in the template of its emails.
This data extension only needs to be updated when store information changes, such as when a new store opens or a store closes.
How can this be achieved?

• A.Create an automation to begin when Information changes on a store object using a workflow rule.
• B.Create a file drop automation to initiate when the store's data extension is updated via import.
• C.Create a file drop automation to import the file when placed on the specified directory on the Enhanced FTP.
• D.Create a scheduled automation to import the file on a recurring basis with store information.

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The IT department at Northern Trail Outfitters would like to receive email notifications once an automation has completed. How should the automation be configured?

• A.Navigate to the Automation's Activity tab and enter a comma delimited list of IT staff in the Run Completion field.
• B.Select the IT users from the Notification Settings panel on the Overview page in Automation Studio.
• C.Add a Send Email Activity to the end of the Automation workflow and configure it to send to a Subscriber list of IT staff.
• D.Select and configure the Automation Studio Completion report from the Reports Catalog within the Reports application.

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