How should the system administrator configure the account to provide specific users the ability to easily navigate across business units (BUs) to access assets in both regions?

• A.Create each user in a single BU > Create a folder with the exact same name > Associate assets that are needed across regions to the folders that share names across BUs
• B.Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Pardot Lightning App
• C.Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Pardot Classic App
• D.Create each user in a single BU > Create an asset with the exact same name in each BU > Ensure the users have access to one of the assets that share names across BUs

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LenoxSoft has been using Pardot and Salesforce for one year and have enabled Einstein Behavior Scoring.
What guidance should the system administrator give to the LenoxSoft sales team so they can gain context into why their prospects are being scored the way they are?

• A.To access the B2B Marketing Analytics app so they can look through the campaigns that the prospects have engaged with over the last year.
• B.To read the lead score rationales to gain additional context around positive or negative reasons a prospect is scored the way they are.
• C.To read the behavior score rationales to gain additional context around positive or negative reasons a prospect is scored the way they are.
• D.To always book a follow up call with prospects and record notes from the call in the Pardot Notes field for future review.

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What access should sales and marketing users have to access embedded analytics dashboards?

• A.Pardot Administrator user role and the Pardot Permission set assigned
• B.Pardot Permission Set and "View Reports" Pardot user permission
• C.Pardot user connected to a Salesforce user through User Sync
• D.The "Analytics View Only Embedded App" permission set license

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A marketing user wants an automated way to notify the assigned user whenever a prospect submits a specific form. However, this form has been active for six months so they want to make sure notifications will only go out for prospects that submit the form moving forward.
What should be created to notify the assigned user?

• A.Segmentation rule based on the form submission
• B.Automation rule based on the form submission
• C.Dynamic list based on the form submission
• D.Completion action on the form submission

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What is required when sending a Pardot email from an assigned user?

• A.The assigned user must be connected through user sync.
• B.There must also be a general or specific user as a sender.
• C.The email must also contain assigned user merge fields.
• D.All prospects on the recipient list must be assigned to a user.

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