To which types of decisions can Pega Customer Decision Hub be applied?

• A.Determining how to optimize the product portfolio to increase market share
• B.Determining how to retain a customer
• C.Determining why response rates for a campaign in one region are below average
• D.Determining the cause of a customer's problem

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U+ Bank wants to introduce a new group of offers called Credit cards for all customers. As a decisioning consultant, which two valid actions do you create? (Choose Two)

• A.Credit card status
• B.No annual fee credit card
• C.Credit card number
• D.1% cashback credit card

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What is best practice for designing an action flow?

• A.Limit the number steps per channel to 3
• B.When designing a flow to be reused across multiple actions, use the Specify Treatment option to configure it with a specific treatment
• C.Always configure an action with its own flow
• D.When creating an action to be used as a flow template, set its availability to Always

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MyCo, a mobile company, uses Pega Customer Decision Hub to display offers to customers on its website.
The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer.

The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
As a decisioning consultant, what do you configure to select the best offer from both groups based on customer behavior?

• A.Ensure that the propensity is enabled in Arbitration tab.
• B.Create a prioritization decision strategy at the Group-level.
• C.Create an adaptive model rule at the Issue-level.
• D.Enable an action value in the prioritization formula.

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Which two of these statements is true about Value Finder? (Choose Two)

• A.Shows the distribution of under-served customers across different groups
• B.Identifies engagement policy conditions with bias
• C.Projects estimated value of the subsequent next-best-action run
• D.Identifies opportunities for improvement

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